Culture and Tourism Minister Prahlad Patel on Thursday stated home tourism would be the mainstay of the tourism industry in post-Covid occasions, highlighting the necessity to establish and promote unexplored and little recognized promote in the nation.
Speaking at two separate occasions organised by industry our bodies ASSOCHAM and CII, Patel stated the ministry is wanting to promote medical tourism and geo tourism in a giant method.
“Corona is almost over now and whatever damage it had to do has happened. During this period, our steps brought a lot of good name for the country. Even foreigners preferred to stay back here and felt safe. Now the post-corona situation is one where our system of medicine, local cure and wellness methods are what could be best suited to deal with it. After corona, medical tourism is expected to rise and we must be prepared for this opportunity.
“Domestic tourism is the future. Unexplored, unexploited destinations have to be identified and promoted. Also, people are now preferring to go to tiger projects and other serene places to be with nature and not just big hotels, who will continue to have their own importance and preference for international events etc.,” he stated on the ASSOCHAM’s digital session on “Reviving the stressed sectors to support the post-Covid recovery for India”.
Rupinder Brar, Additional Director General, Ministry of Tourism, in her deal with, highlighted how home tourism grew from 128 crore to 2,322 crore guests between 2014 and 2019, and has the potential to develop additional.
“Domestic tourism is now happening in a more organic fashion as an organised vertical and has a lot of potential. India’s natural heritage has been rated the sixth greatest in the world by the World Economic Forum. In the post-Covid recovery, I would like to say that we truly are a blessed land. Having said that, we are not forgetting the global market too,” she stated.
Speaking on the valedictory session of the CII’s annual tourism summit right here, Patel reiterated the significance of home tourism and stated the steps taken by the federal government throughout Covid have led to a change in the notion of India in the world.
“We need to look at what our role will be after the Covid pandemic is over and it is our responsibility that we meet our pre-Covid level position. The government is working on initiatives like a medical and wellness tourism board, guide training, skilling and Dekho Apna Desh,” he stated.
Patel stated the ministry has modified its publicity marketing campaign by highlighting not simply the vacation spot, however the path main to it as properly. “Every stakeholder, whether private or government, will be promoted if they are contributing to the tourism industry. The ministry is open to suggestions on how to improve things. Also, we are as much a stakeholder in the sector as everyone else and if the industry does well, we will too,” he stated.
It was indicated on the CII session that assessments based mostly on latest demand projections state that the return to pre-Covid ranges of worldwide journey will be by the top of monetary 12 months 2024 and the sector will see a dip of about 90 per cent in monetary 12 months 2021.
(This story has been printed from a wire company feed with out modifications to the textual content.)
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