Apple iPhone 12 was the world’s best selling smartphone in January 2021: Counterpoint


Apple garnered 6 spots in the international high 10 best-selling smartphones listing for January 2021, based on Counterpoint Research’s newest Market Pulse report. The listing is led by Apple iPhone 12, adopted by the iPhone Pro and iPhone 12 Pro Max. The three iPhone 12 fashions amounted to 71 p.c of Apple’s complete gross sales for January. The iPhone 12 collection gross sales had been boosted because of excessive demand for 5G upgrades inside the iOS base, together with robust service promotions.

Apple launched its new iPhone 12 collection a bit later than Apple’s common iPhone launch schedule, which could have resulted in robust demand for these fashions in January. Around one-third of Apple’s gross sales for the iPhone 12 collection got here from the US, as per the report. The iPhone 12 Pro Max was the best-selling smartphone in the US, as shoppers most well-liked to purchase the high-end model of the cellphone. Older fashions like iPhone SE 2020 and iPhone 11 additionally did properly.

The iPhone 12 mini managed to obtain a spot in the high 10 listing, trailing the different iPhone 12 collection fashions in addition to the iPhone 11. Though the iPhone 12 mini, which packs specs much like the iPhone 12 at a cheaper price level, failed to draw numerous clients because it incorporates a compact show and decrease battery capability.

The funds telephones like Xiaomi Redmi 9A and Redmi 9 are on the fifth and sixth in the listing, respectively. The two units collectively amounted to a 25 p.c share of Xiaomi’s complete smartphone gross sales for the month. Xiaomi can be regularly increasing its share in the Middle East and Africa (MEA) area. Samsung’s (*12*) A21s retained its place in the high 10 listing whereas the Samsung (*12*) A31s was part of the listing for the first time and it was positioned at the ninth spot.

“With the 5G network rollouts picking pace, OEMs are launching more 5G devices across various price segments,” Counterpoint Research Associate Monika Sharma mentioned. “5G is slowly becoming a standard offering and as prices continue to come down, we will see more mid-tier 5G capable smartphones in the bestseller list in the coming months,” she added.


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